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Imagine combining these three ingredients in the same recipe for your marketing strategy: the more than 2 million active users per month, the high opening rate of WhatsApp – more than and the tactic of sending mass messages through WhatsApp Business . Easy way. A safe explosion, not exactly of flavors, but of potential customers for your company with a high probability of making sales. What are mass messages on WhatsApp? Mass messages are a content dissemination tool that skips individual instant messaging on this network and is aimed at previously segmented groups of people.
Sending mass messages through WhatsApp Business is one of the actions that saves the most time and resources for your company and for carrying out quality marketing campaigns with a lower error rate. Can you imagine writing CU Leads more than chats in a day, one by one? A lot of effort and a high probability of making human errors. The idea of this type of message is to connect with customers for each sales, branding and loyalty objective; and the only way to achieve this is with an organized and automated system that allows you to segment types of customers, phases of the sales funnel they are in and other details.
![](https://www.canaddata.com/wp-content/uploads/2024/03/CU-Leads.jpg)
How many mass messages can I send via WhatsApp Business? There are limits defined by WhatsApp when sending mass messages through WhatsApp Business and these are defined by levels. Accounts that start and have not been verified will only be able to make mass shipments to users if the verification was done before September, if it was after this date the limit is unique clients. After going through the verification process, being at level you can send mass messages via WhatsApp Business to 1,000 unique customers. It is possible to automatically advance to the next level depending on the quality of the messages sent, as well as the volume.
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