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Verbal and non-verbal communication in female leadership

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发表于 2024-3-7 15:20:44 | 显示全部楼层 |阅读模式

Do you know what the German Chancellor, Angela Merkel , the Prime Minister of New Zealand, Jacinda Ardern , and the current president of the European Central Bank (ECB), Christine Lagarde , have in common ? In addition to being some of the most influential leaders in the world, they also have great verbal and non-verbal communication skills . Thanks to these skills, they have managed to raise their voices and promote female leadership just as they have done. Knowing how to convey a message using not only the most appropriate words, but also body language , is extremely important when we talk about positions of high responsibility, in which the way of communicating can be a key factor for its recipients and even affect their making some of their decisions. Do you want to know what verbal and non-verbal communication is and what its influence is on the message we want to convey? We show you with examples that you will surely know. What is verbal and non-verbal communication? Verbal communication is everything we express through words, while non-verbal communication is the information we transmit through gestures and body language.

Although it may not seem like it, and according to the research of anthropologist Albert Mehrabian, words only represent 7% of communication, while 55% has to do with bodily communication (movements and projection of the body) and 38% % of impact is related to paraverbal communication (such as tone of voice). CTA The  importance of non-verbal communication  goes so far that it can even change the perception of an entire conversation, as happened in the Europe Mobile Number List first televised debate  in history. On September 26, 1960,  John F. Kennedy and Richard Nixon debated for the first time on American television.  Those who were able to see it  on television declared Kennedy the winner , while  those who heard it on the radio assured that the winner had been Nixon . The reality is that Nixon did not agree to wear makeup and his face was so pale in front of the cameras that he seemed to be sick. On the contrary, Kennedy took care of his appearance in detail and this allowed him to be one step ahead from the first minute, thanks, also, to a  body language that showed security and serenity . Likewise, the latest change of presidency in the United States is another clear example of the importance of non-verbal communication, as explained in  Non-verbal analysis: Joe Biden's most heartfelt moment in his first speech as president . The analysis shows that Biden projects peace and calm through appeasing body language.



Differences between verbal and non-verbal communication Three examples of great communicators As we mentioned at the beginning of this article, some of the most influential leaders, such as Angela Merkel, Jacinda Ardern and Christine Lagarde, have things in common and that is that they have demonstrated mastery of verbal and non-verbal communication in multiple situations. Each one has a different style, but all three are clear examples of female leadership. Angela Merkel: 16 years of leadership German Chancellor Angela Merkel has become one of the most influential women in recent history . After 16 years of leadership, she leaves her position with a remarkable career; not only in Germany, but also in Europe, something that has allowed her to be considered by many the leader of the continent in recent years. His verbal and non-verbal communication skills have had a lot to do with his leadership image. His strength, firmness and confidence are some of the most recognized traits of him. Furthermore, his neutrality and clarity when transmitting his ideas, as well as a rigid posture , allow him to confirm his leadership position in a forceful way . Her calm and slow speech , accompanied by appropriate body language, allowed her to gain the trust of German voters time after time, as they saw in her a policy that was confident in her decisions and that seemed to have a clear path for national interests.


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