Demand Gen campaigns a single campaign to reach more users

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Through Demand Gen you can reach a wider audience through a single campaign . This approach greatly simplifies the management of advertising campaigns and allows you to optimize your budget more efficiently.Companies have the opportunity to reach their target audience in a highly targeted and engaging way. This feature is powered by Google's AI and leverages the potential of YouTube, YouTube Shorts, Discover and Gmail , reaching a large audience of more than 3 billion monthly users.



Performance Max campaigns also have a notable reach, learn more WhatsApp Number List about them here to discover the one that's right for you.Reaching and converting new potential customers via Demand Gen:Google Discovery campaigns are designed to assist advertisers in reaching and converting new potential customers.As a result, they have proven to work more effectively when accompanied by advanced conversion tracking capabilities , supporting only smart bidding options such as “maximize conversions” or “maximize value of conversions,” which enable the setting of CPA goals target or ROAS.On the other hand, Demand Gen provides the same smart bidding options , but adds the ability for advertisers to use the “maximize clicks” bidding strategy, which helps increase audience engagement.






Demand Gen TargetMore elaborate and relevant Demand Gen ads for greater engagementAds can be personalized based on audience interests, behaviors and preferences, significantly improving the overall relevance of the ad . Additionally, the flexibility offered by different video ad formats allows advertisers to present their products or services in a creative and exciting way , capturing audience attention and increasing interaction.